BA (Hons.) GRAPHIC DESIGN – END OF MODULE SELF-EVALUATION
Module Code – OUPD201- YCN
Level 02 Semester 01
1. What skills have you developed through this module and how effectively do you think you have applied them?
I have developed my team working skills in this project. it has been a good collaborative practice as we have shared the work load. it has been interesting to develop ideas together and producing work which needed decision making from two different viewpoints. i have organised my time though this project a lot better. the use of weekly time tables has helped me keep on top of my responsibilities in this project, i thought this a very good idea and was one of the reasons why our collaboration was a success
2. What approaches to generating work and solutions to problems have you developed and how have they helped?
i have developed the way i produce my ideas in this project, because i was working with another designer it gave me a chance to produce my own ideas and then take them through with my partner who had also produced ideas of his own and then pick out the best parts and put them together. this was like having mini crits all the time which helped inform the design decisions which i was making
3. What strengths can you identify in your work and how have/will you capitalise on these?
i found that the development of the ideas has been the main strength in this project, as we have decided to take a different approach completely to what is usely produced for o2, this however was researched fully and we came up with the empires idea after looking into a range of different approaches. we then explored the visual aspect of this fully as well by looked at different colour variations and styles of compositions we could use.
4. What weaknesses can you identify in your work and how could you exploit these more fully?
i found that overall the biggest disappointment within my work was the research stages. we did research existing o2 material and we did research existing mobile information booklets. this helped us with layout and ways we could produce the basic formats of our work. however i found that our finished work looked just like what has previously produced for mobile companies but just with a different theme. our final pieces would have been more effective, if we took our concept ideas and researched into more interesting ways in which we could have displayed them. we should also have looked into more interesting ways rather than just posters and billboards and we could have also looked into different stocks for the booklet ideas which we produced.
5. Identify five things that you will do different next time and what do you expect to gain from doing these?
when working in a collaboration next time:
i will organise more time to do more radical research, tasks can be asigianed to each person in the collaboration, which will save time and help inform design decisions later in the project. the research should also be done first even if it takes a couple of days
i will do more primarry research in my topic areas and do more research into target audiences, this will help my work to be more informed therfore will make designing a lot easier.
i will work on my presentation skills when it comes to crits etc. this is one of my major weaknesses which i have to spent alot of time perfecting. i need to work on being more formal and speaking of my ideas to other in a way so that they see what iam trying to get across.
present the work produced in a more professional way, one person could be doing all the ideas sheets then the other could take all the ideas produced and make them into nicley produced double page spreads, which would make them look better for submission.
6.How would you grade yourself on the following areas:
(please indicate using an ‘x’)
5= excellent, 4 = very good, 3 = good, 2 = average, 1 = poor
Quantity of work produced 4
Quality of work produced 4
Contribution to the group 4
Time tables weekly plan: